Sales Research
Connect your CRM and your lead sources. Elicon's agents enrich each new lead, research the company behind it, score it against your own qualification criteria and write the findings back to your CRM — so your sales team spends its time on the right conversations.
THE PROBLEM
What it replaces.
- Inbound leads arrive with a name and an email. Working out who they are and whether they're worth a call takes research nobody has time to do consistently.
- Qualification depends on who picks up the lead, so the same prospect can be prioritised or ignored on different days.
- CRM records go stale because updating them is nobody's real job.
HOW IT WORKS
What Elicon runs.
01
Connect your CRM and lead sources
Access to your CRM and the places leads arrive — forms, inboxes, event lists.
02
Write down your criteria
Your ideal customer profile and qualification rules, in your words: sector, size, region, signals that matter, and signals that rule a lead out.
03
Agents research every lead
Each lead is enriched from public sources, the company is researched, and the lead is scored against your criteria with the reasoning shown.
04
Your CRM stays current
Findings, scores and sources are written back to the lead and company records, ready for your team to act on.
05
Reporting
A regular summary of lead volume, qualification rates and where your best leads come from.
BOUNDARIES
What the agents may and may not do.
MAY
- Enrich lead and company records from public sources
- Research companies and summarise what matters to your criteria
- Score and prioritise leads, showing the reasoning
- Update fields in your CRM that you've agreed it may change
MUST ESCALATE
- Leads that sit on the edge of your criteria
- Conflicting or unverifiable information about a company
NEVER
- Send outreach or contact prospects in any way
- Delete or merge CRM records
- Buy data or sign up to services on your behalf
Boundaries are agreed in writing before go-live and enforced in code. Every autonomous action is logged with its inputs, and any step can be switched back to manual.
REPORTING
What you see each month.
- Lead volume by source
- Qualification rates against your criteria
- Common reasons leads are ruled out
- A log of every CRM change, with its sources
INDUSTRIES
Where it fits.
DATA HANDLING
Your data.
- ✓Client data is processed and stored in the EU only.
- ✓Client data is never used to train models.
- ✓Client data is deleted when the contract ends.
FAQ
Questions.
- Does it send emails to prospects?
- No. Sales Research researches and qualifies; your team decides who to contact and how.
- Where does the information come from?
- Public sources, plus any data providers you already pay for and connect. Every finding is stored with its source so your team can check it.
- Which CRMs do you support?
- We start with one CRM per early-access client. Tell us what you use when you get in touch.
EARLY ACCESS
Interested in Sales Research?
We're onboarding a small number of early-access clients. Tell us about your process and the tools you use, and an engineer will come back to you.
Talk to us about early access →